// Service · Web Accessibility (IS 5568 + EAA)
Web
Accessibility
Accessibility isn't a "nice to have." It's the law. And it's also good business.
In 2014, Israel's Equal Rights for Persons with Disabilities Law required every business website to be accessible. Most companies just ignore it. Until a warning letter arrives — or a class-action lawsuit.
In June 2025, the European Accessibility Act (EAA) came into force. Any company selling into Europe — website, app, SaaS product — must be accessible. Even if the company is Israeli. Even if the sale is purely online. Beyond the law: about 20% of the population has some form of disability. If your site isn't accessible, you're closing the door on a fifth of your market.
We do real accessibility. Not a widget you slap onto the site and hope nobody notices.
// 01 · No widgets
A widget doesn't fix an inaccessible site.
It just hides the problem.
You've seen the ads for "one-click accessibility solutions"? A button that pops up offering "high contrast" and "larger text"? That's not accessibility. That's theater.
In the US, thousands of lawsuits have been filed against companies that relied on these widgets. Courts have ruled again and again: a widget is not a substitute for accessibility in code. Real accessibility is built from the start — in the HTML, in the design, in the content. Not in a button floating in the corner.
// 02 · What we do
What we do
From a comprehensive accessibility audit to in-code implementation, the legal statement, training, and ongoing monitoring — everything an accessible site requires.
- 01
Accessibility audit
We audit the site or app deeply. Manual plus automated. A detailed report with severity levels and prioritization.
- 02
In-code implementation
We fix the code itself. No shortcuts, no widgets. Accessibility at every level.
- 03
Accessibility statement
Drafting the legally required accessibility statement. Legally sound, clearly written.
- 04
Built-in accessibility (new builds)
On new builds — accessibility from day one. Cheaper to ship, better to use.
- 05
Team training
If you have an internal team, we train them to build with accessibility — so the work doesn't unravel again.
- 06
Ongoing monitoring
Sites change all the time. We track, test, and flag the moment something breaks.
// 03 · Standards
The standards we work to
We know every major standard — Israeli, European, American. We work to whatever the law in your jurisdiction requires, and to the latest international standard.
- 01
IS 5568
Israeli standard
Mandatory in Israel
Based on WCAG 2.0 AA. Required for every business website in Israel.
- 02
WCAG 2.2 AA
International standard
Recommended for everyone
The latest version. The bar every new project should clear.
- 03
EAA
European Accessibility Act
Mandatory for selling in Europe
In force since June 2025. Applies to Israeli companies selling to Europe too.
- 04
ADA
Americans with Disabilities Act
Mandatory for selling in the US
Title III — the source of the world's biggest wave of accessibility lawsuits.
- 05
Section 508
US Government
US government vendors
Required for anyone working with the US federal government.
// 04 · How we work
How we work
- 01STEP 1
Initial review
We take the site or app and run a comprehensive review. Manual plus automated — because automated tools only catch ~30% of the issues.
- 02STEP 2
Prioritized report
A report that shows what to fix, in what order, and how urgently. Not a 500-item list with no context.
- 03STEP 3
In-code remediation
Proper semantic structure, ARIA, keyboard navigation, color contrast, alt text, visible focus. All of it.
- 04STEP 4
Testing with real users
Not just automated tools. We test with users who rely on screen readers, keyboard navigation, and other assistive tech.
- 05STEP 5
Accessibility statement
We draft the statement to legal spec. Published on the site.
- 06STEP 6
Ongoing maintenance
Accessibility is a process, not a project that closes. Sites that change introduce new issues. We keep the level high over time.
// 05 · Who it's for
Who this is for
- 01
Every business website in Israel
Required by law. No exceptions.
- 02
Anyone selling in Europe
Required by EAA. Israeli companies included.
- 03
Large enterprises
High legal exposure, more eyes watching. Accessibility is non-negotiable.
- 04
Businesses that got a warning letter
We know how to handle this fast and professionally. The clock is ticking — get in touch.
- 05
Products in development
Start right from day one. Cheaper, and better.
// 06 · Why us
Why us
- 01
Real accessibility, not cosmetic
No widgets. No "magic button." We fix the code at the deepest level.
- 02
Legal and technical expertise
We know the requirements in Israel, Europe, and the US — and how to implement them in code.
- 03
In-house expertise
A certified accessibility coordinator on our team — not a service we outsource.
- 04
Speed
If you got a warning letter — we know how to handle it fast, without cutting corners.
// 07 · FAQ
Frequently asked questions
01.Is my site legally required to be accessible?
If it's a business site in Israel — yes, under the Equal Rights for Persons with Disabilities Law. If you sell into Europe — also under the EAA. Non-compliance can lead to fines, class-action lawsuits, and significant legal exposure.
02.What is IS 5568?
The Israeli web accessibility standard, based on WCAG 2.0 AA — the international standard. It defines what a site must meet to be considered accessible.
03.What is the EAA?
European Accessibility Act — the EU accessibility law, in force since June 2025. It applies to anyone selling digital services into Europe. Yes, including Israeli companies selling there.
04.Is an accessibility widget enough?
No. Widgets don't make a site accessible — they hide the problems. US courts have already ruled that a widget is not a substitute for in-code accessibility. Most likely Israel will reach similar rulings.
05.How much does it cost to make a site accessible?
Depends on size and complexity. A small brochure site — ~$2K-$5.5K. A medium site — $5.5K-$14K. A complex site or system — $14K-$55K. We give a precise quote after an initial audit.
06.How long does accessibility remediation take?
A small site — 2 to 4 weeks. A medium site — 1 to 2 months. A complex system — 2 to 4 months.
07.I got a warning letter — what should I do?
Don't ignore it. Contact us immediately. There's typically a 60-day window to fix the issues — we know how to work fast and effectively in that situation.
08.Do you write the accessibility statement?
Yes. In the legally required format, written clearly. Includes accessibility features and contact info for the accessibility coordinator.
09.What about mobile apps?
The same rules apply. iOS and Android have built-in accessibility APIs that we implement properly — VoiceOver, TalkBack, Dynamic Type, and more.
10.We're building a new product — when should we start thinking about accessibility?
Day one. Adding accessibility at the end costs 5-10× more than building with it from the start.
11.What is an accessibility coordinator, and what do they do?
Under Israeli law, certain organizations must appoint an accessibility coordinator who acts as a public-facing representative. We can serve as an external accessibility coordinator or train one for you internally.
12.What about content — images, videos, PDFs?
Part of accessibility. Images need alt text, videos need captions, PDFs need to be accessible (not just scanned images). We handle all of it.
// 08 · Let's talk
Is your site accessible?
An initial accessibility audit, no strings attached. We'll tell you exactly where you stand — and what needs to be fixed.
Straight. To the point. On time.