Freelancer
Freelancer wins: small, clear scope
A marketing site, one integration, a well-defined feature, or work inside your existing dev team that will manage them.
// COMPARISON
One excellent person, or a team that does not disappear.
A
A full team, contractual accountability, continuity — at a higher hourly rate.
B
Fast to start and cheaper per hour, but all the knowledge sits with one person.
// THE SHORT ANSWER
A freelancer fits a focused project with a clear scope that one person can own: a marketing site, an integration, a single feature. A software house fits when the product needs several disciplines at once (mobile, backend, design, DevOps), when it needs continuity over years, or when the risk of 'the one person who knows the code' is unacceptable. The hourly-rate gap is real, but for most products the TCO gap comes from maintenance, from replacing people and from your own management time.
// SIDE BY SIDE
| Criterion | Software house | Freelancer |
|---|---|---|
| Hourly rate | Higher (includes management, QA, DevOps) | Usually 30–50% lower✓ |
| Time to start | Days to two weeks (discovery, contract) | Sometimes tomorrow✓ |
| Breadth of skills | Mobile, backend, design, DevOps, QA in one team✓ | One or two specialties; the rest via subcontractors |
| Continuity and maintenance | Knowledge is documented and shared; people change without stopping the product✓ | Depends on one person's availability; risk when they are busy or leave |
| Accountability and SLA | Contract, SLA, responsibility for bugs and security✓ | Usually best effort |
| Client-side management | A project manager on the vendor side✓ | You manage, prioritise and QA |
| Scope flexibility | Scales up and down per phase | Capped at one person's capacity |
// WHEN EACH WINS
Freelancer
A marketing site, one integration, a well-defined feature, or work inside your existing dev team that will manage them.
Freelancer
When someone on your side owns architecture, reviews code and keeps the knowledge, good freelancers are an excellent capacity extension.
Software house
A mobile app with backend, design and DevOps — like Tory or Planner — needs three to five specialties in parallel and someone coordinating them.
Software house
When downtime costs money and 'the only person who knows the code' is a business risk, continuity, an SLA and contractual accountability are worth more than the hourly gap.
// OUR TAKE
We are a software house, so weigh that. Still: for a small project with a clear scope we will sometimes point you to a freelancer. Our rule — if the project needs more than two specialties or will live longer than a year, a team wins. If not, one good person wins.
// FAQ
Last reviewed:
Comparison
What hiring a team really costs, how long it takes, and when a hybrid model is the answer.
Comparison
Honest breakdown: hourly rate, quality, communication gaps, security and regulation. When offshore makes sense — and when it ends up costing more.
Guide
A real cost breakdown: MVP, Backend, Realtime, AI, DevOps and maintenance. Realistic ranges, no clickbait numbers, with hidden costs people discover too late.
Case study
We built a client app, a driver app, and a real-time dispatch backend from scratch. Architecture, matching engine, and an order flow measured in seconds.
// LET'S TALK
Send us the product brief — we'll send back an honest recommendation, not a sales pitch.